"Al has enabled us to look at this business in a totally new way. We no longer blame our employees for our failures. We’ve learned that we have a responsibility to them and to us, to make this a more rewarding place to work. We finally have the power to take our company to the next level!"
Jim Criniti, Gen Mgr
Zoom Sewer & Drain, Inc.
Oreland, PA
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Monthly Archive for December, 2010

Mastering the Master Project List

Why is it that your staff isn’t quite as excited as you are when you discuss a new project, a new process, a new policy or a habit you want to change? Because it’s annoying! This is especially true if you have these divine inspirations on a never-ending and never organized fashion. It’s even worse [...]

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Training to Become a Better Trainer

I never wanted to become a great trainer and builder of staff at my own company. I also never wanted to feel like I was a hostage to my existing employees. And that was reason enough to swallow hard and do what I needed to do and that is learn how to master training. It [...]

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7 Tips to Surviving Returning from a Vacation

How much do you dread going on vacation just because you know the hell you’ll face when you return to work? I know I always loved and hated going on vacation. That’s because I had to kill myself to clear up the backlog of work so I could go on vacation, there were calls I [...]

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Pushing the Rock

It’s easy to get fired up and take control of your company. Well, it is for a day! The harder thing is taking control of your company for the long run. A short burst of focus and energy is rarely maintained because it tough to keep investing the type of energy and drive it takes [...]

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Power of Riding Along

I was lucky enough years ago when I moved to Phoenix to tour George Brazil’s amazing shop in the Phoenix area. The shop visit was great but spending time talking to George about business is always time well spent. Our conversation over lunch focused on the need for powerful repeatable systems for running a company. [...]

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Moonlighting…and I’m not talking about the Moon: Part 2

Last week, I wrote about a contractor who was having a problem with a Tech who is Moonlighting [which means the Tech is doing side work]. And worse yet the Tech was doing side work at his customers’ homes. Here’s the rest of the correspondence to this contractor and some good advice for you to [...]

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Moonlighting…and I’m not talking about the Moon: Part 1

I recently had a series of emails from a reader of this blog and my magazine articles regarding an all too common employer-employee issue called Moonlighting. This is where a Tech also has their own side business to bring in extra money. So, I wanted to share the back and forth emails with you. Only [...]

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The Power of Great Taglines

Wikipedia defines a tagline as a variant of a branding slogan used in marketing and advertising. The idea behind the concept is to create a memorable phrase that will sum up the tone and premise of a brand or product (like a film), or to reinforce the audience’s memory of a product. Some taglines are [...]

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Contact Al

Phone: (480) 205-5164
Fax: 212-202-6275
(using a coversheet)
info@appleseedbusiness.com


Traditional Mail:
Appleseed Business, Inc.
c/o Al Levi
7119 E. Shea Blvd.
Suite 109 PMB Box: 563
Scottsdale, AZ 85254

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