"Al stresses that 'If it's not written, it's not real.' We now live by this. Without the simple business procedures Al introduced us to, I couldn't get my company to the next level or expect my company to run itself."
Matt Morse President Precision Plumbing Carol Stream, IL
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Engineering a Turnaround

It’s never too late to engineer a turnaround at your company! Pretty bold statement! It needs to be. I want you fired up about taking back your company from the jaws of defeat and get it headed in the direction of success. Here are just 7 reasons your company might need to engineer a turnaround: [...]

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Five O’clock Knock

Ah, the end of the workday and time to settle back in my chair at the office and finally spend time getting caught up on paperwork and preparing for the day ahead. That instead of having people knocking at my day all day long and saying, “Got a minute?” Finally, I’d be out of crisis [...]

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Personality Profiling Pros and Cons

Stop! Breathe! I know that the words “Personality Profiling” can carry a stigma especially in our society but let me lay out the pros and cons first and then you can make your decision as to whether it may be right for you and your company. First off, personality testing is nothing new. It’s been [...]

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Email War

I love technology! Actually, I’m more like a technology geek with one careful distinction. I love technology with a purpose. But, not all technology is good technology at least not all applications of technology are beneficial. A prime example of that would be when you think you can run your company and do all your [...]

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Want to Add Another Trade…Really?

It’s an age old question that we contractors face. That’s if we’re paying attention to changing market conditions and monitoring how well our own company is functioning. There is always a balancing act between how much work we sub out so we can stay focused on our core business and giving away dollars and control [...]

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Culture of Change

When I do workshops, I ask the audience, “Why do people resist change?” I get a lot of great answers like, “It’s against our human nature to change.” “It’ll be a lot of work to change so it’s easier to do nothing” “Fear of the unknown”. After many years  of being the Agent of Change [...]

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Division or Divisive

I work with companies that do commercial work only, commercial and residential work only and residential work only. I also work with these same companies that are service work only, install work only and those who do both service work and install work. Wait…it gets more complicated. Some companies like to distinguish between small install [...]

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Building Your Green Team

It’s always been advantageous to move what your company sells and does from a commodity to a niche. This is one of the key ways to achieve a profit because you get pricing power vs. trying to underbid other contractors who don’t either know their cost of being in business or choose to disregard charging [...]

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Preparing to Win Sales

Improving sales is just like everything else in your business you want to improve. It goes a whole lot better when you’ve got a plan and you’re prepared. To make quality sales, we need a documented systematic approach and practice to be successful. I don’t believe in “Born Salesperson.” The reason is I was terrible [...]

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Hope for the Best…Prepare for the Worst

With wall to wall coverage of a slow but ever so powerful hurricane approaching and devouring the East Coast of the United States this week in August, it’s tempting to become riveted to the news and paralyzed with fear. Realistically, you can’t avoid getting caught up in it if you watch tv, listen to radio [...]

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Contact Al

Phone: (480) 205-5164
Fax: 212-202-6275
(using a coversheet)
info@appleseedbusiness.com


Traditional Mail:
Appleseed Business, Inc.
c/o Al Levi
7119 E. Shea Blvd.
Suite 109 PMB Box: 563
Scottsdale, AZ 85254

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